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Position Edge
Rochester Hills, MIMichigan-based, serving clients nationwide 5.0 on Google · 9 reviews Talk to a strategist(248) 946-8772
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Industries

Marketing Built for Your Industry

Every industry wins customers differently. We plan around how your customers search, what makes them call and what a lead is worth to you.

  • Home services
  • Medical & dental
  • Legal
  • Automotive
  • Retail
  • B2B

Get Your Free Marketing Audit

Tell us about your business. We will look at your website, Google listing and local rankings, then go over what we found with you.

No obligation and no spam. We never share your information.

Who we help

Industries We Serve

Our longest-running work is with home service businesses and contractors, and we help local businesses of every kind.

Home services & contractors

Roofing, siding, stucco, windows and window treatments, fencing, plumbing, HVAC, remodeling and more. Map Pack rankings, call tracking and lead generation built for trades that live on the phone.

  • Local SEO by town
  • Google Ads & Local Services Ads
  • Pay-per-lead city sites

Medical, dental & wellness

Practices that need new patients and a spotless reputation: review generation, local SEO for every location and websites patients can use on a phone.

  • Review requests and replies
  • Location pages
  • Appointment-focused websites

Legal & professional services

Attorneys, accountants, insurance and financial firms where trust decides who gets the call. Authority content, reviews and search visibility.

  • Practice-area pages
  • Reputation marketing
  • Call tracking by campaign

Automotive

Repair shops, detailers, body shops and dealers competing in the map results for “near me” searches.

  • Google Business Profile
  • Review videos
  • Search ads

Retail, restaurants & hospitality

Local businesses that need foot traffic: social media, reviews, local search and creative that stands out.

  • Social media management
  • Reviews and photos
  • Promotional design

Real estate, B2B & manufacturing

Agents, brokerages and B2B companies that need targeted outreach, verified business lists and custom software.

  • Verified B2B lists
  • Custom software & CRM integration
  • LinkedIn and content

Our specialty

Why Contractors Work With Us

Trades win or lose on the phone. When a homeowner needs a roof, a fence or new blinds, they search, look at the map results, check reviews and call two or three companies.

We focus on every step of that path: ranking in the Map Pack in each town you serve (and proving it with heatmaps), a website that makes calling easy, reviews that win the comparison, and call tracking that tells you which marketing produced which jobs.

  • Local SEO for each town you serve
  • Google Ads and Local Services Ads
  • Call tracking with recordings
  • Pay-per-lead city sites in select trades

Lead Generation for Contractors

Local business storefront sign

Our process

How We Work With You

Clear steps, plain-English reports and no mystery about what you are paying for.

  1. Audit

    We look at your website, Google Business Profile, reviews, competitors and where you rank today across your service area.

  2. Plan

    We walk you through a plan: which services, which towns and keywords, and what you can expect to see.

  3. Build & launch

    We fix what is holding you back, build what is missing and connect call tracking so every lead is counted.

  4. Report & improve

    Regular reports with rankings, heatmaps, calls and leads, and a team that keeps adjusting toward what brings business.

Free, no obligation

Don’t See Your Industry?

We work with local businesses of all kinds. Tell us what you do and we will tell you how we would market it.

Get started

Let’s Grow Your Business

Tell us a little about your business and what you want more of. We will look at where you stand online and come back with honest recommendations, whether you work with us or not.

  • Free marketing audit and consultation
  • A plan built for your towns, trade and budget
  • Plain-English reporting on calls, leads and rankings

Request Your Free Audit

Tell us about your business. We will look at your website, Google listing and local rankings, then go over what we found with you.

No obligation and no spam. We never share your information.