- Home
- Michigan Service Areas
- Lansing Digital Marketing
Ingham County · Mid-Michigan
Lansing Digital Marketing That Proves Itself
From downtown near the Capitol to East Lansing, Okemos and Delta Township, we help Mid-Michigan businesses rank locally, advertise wisely and track every call.
- Local SEO
- Google Ads
- Websites
- Reviews
- Call tracking
Get Your Free Marketing Audit
Tell us about your business. We will look at your website, Google listing and local rankings, then go over what we found with you.
No obligation and no spam. We never share your information.
Marketing in Lansing
One Metro, Several Distinct Markets
Greater Lansing is really several markets: the state capital and government offices downtown, Michigan State University in East Lansing, and suburbs like Okemos, Holt, DeWitt and Delta Township, each with its own customers and competitors.
A business on one side of town can be hard to find on the other. We plan your visibility around the communities that matter to you, then use heatmaps and call tracking to show what is working.
- Visibility planned community by community
- Student and seasonal timing for ads
- Reports on calls, not just clicks
Services
How We Help Lansing Businesses
Local SEO in Lansing
Map Pack rankings for the searches Lansing customers make, tracked point by point with our heatmaps.
Learn more →Google Ads in Lansing
Campaigns targeted to Lansing and the towns around it, measured by calls and leads.
Learn more →Website design in Lansing
Fast, mobile-first websites that turn local searches into calls and quote requests.
Learn more →Reviews & reputation
More five-star reviews than the competitors Lansing customers compare you with.
Learn more →Call tracking
Recorded, attributed calls so you know which marketing is working.
Learn more →Lead generation
Local lead sites for service trades, sending calls straight to your business.
Learn more →Exclusive tool
See Exactly Where You Rank, Street by Street
Google shows different map results depending on where the searcher is standing. A single “you rank #3” number hides the neighborhoods where customers can’t find you at all.
Our SERP HeatMap Tracker runs your keyword from a grid of points across your service area and colors each point by your position in the Map Pack, so you can see where you win, where you are invisible and how it changes month to month.
- Map Pack and organic positions
- Competitors at every grid point
- Before-and-after scans as your campaign runs
Illustration of a 7 x 7 grid scan. Each dot is a search run from that spot; the number is where the business ranks in the map results.
Nearby
Serving Lansing and Nearby Communities
We work with businesses across Ingham, Eaton and Clinton counties.
- East Lansing
- Okemos
- Holt
- Delta Township
- DeWitt
- Mason
- Williamston
- Grand Ledge
- Haslett
- Grand Rapids
FAQ
Frequently Asked Questions
You are in Rochester Hills. Can you really help a Lansing business?
Yes. Local SEO, ads, websites and reviews are done online, and our heatmaps show exactly how you rank around Lansing. We work by phone and video, and we know Mid-Michigan.
Does MSU’s calendar affect marketing in East Lansing?
For some businesses, very much: move-in, game days and summer change demand. We time ads and offers around it.
Which is better for a Lansing business, SEO or ads?
Often both: ads for immediate calls while local SEO builds rankings that keep paying off.
Free, no obligation
Grow Your Lansing Business
Get a free audit with a heatmap of your rankings across Lansing.
Get started
Let’s Grow Your Business
Tell us a little about your business and what you want more of. We will look at where you stand online and come back with honest recommendations, whether you work with us or not.
- Free marketing audit and consultation
- A plan built for your towns, trade and budget
- Plain-English reporting on calls, leads and rankings
- Call(248) 946-8772
- E-mailinfo@positionedge.com
- OfficeRochester Hills, MI
Request Your Free Audit
Tell us about your business. We will look at your website, Google listing and local rankings, then go over what we found with you.
No obligation and no spam. We never share your information.